The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World - ISBN:0814415725

The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World

Date: 15 April 2011, 17:31

Free register and download UseNet downloader, then you can FREE Download from UseNet.

Download without Limit " The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World " from UseNet for FREE!

Call it the digital generation. The iPhone-toting, Facebookhopping, Twitter-tapping, I-want-what-I-want, how-I-wantit generation. By whatever name, marketers are discovering that connecting with today's elusive, ad-resistant consumer means saying goodbye to 'new media', and hello 'now media'. Featuring exclusive insights and inspiration from today's top marketers as well as lessons from some of the world's most successful digital marketing initiatives, this eye-opening book reveals how readers can deliver the kind of blockbuster experiences that 21st century consumers demand.
Spanning social networking, augmented reality, advergames, virtual worlds, digital outdoor mobile marketing, and more, this book presents an inside look at digital strategies being deployed by brands like Coca-Cola, Burger King, BMW, Axe Deodorant, NBC Universal, Doritos, and many others. Revealing ten essential secrets for capitalizing on the right mix of digital channels and experiences for any brand, this book reveals how to demand attention! before the audience hits the snooze button.

DISCLAIMER:

This site does not store The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World on its server. We only index and link to The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World provided by other sites. Please contact the content providers to delete The On-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World if any and email us, we'll remove relevant links or contents immediately.