Free Encyclopedia of Management - ISBN:0787665568

Free Encyclopedia of Management

Date: 26 March 2011, 06:15

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This specialized desktop-style encyclopedia contains more than 300 essays covering management topics such as Angels and venture capitalists, Franchising, Japanese management, Outsourcing and offshoring, and Zero sum game. Arrangement is alphabetical, but so the volume may be used as a textbook as well as a ready-reference source, a "Guide to Functional-Area Readings" arranges entries into 18 curriculum-related topic areas such as "Emerging Topics in Management," "Leadership," and "Management Information Systems."
The previous edition of Encyclopedia of Management was published in 2000. Contributors to this collection are predominately scholars, practitioners, doctoral students, librarians, and professional business writers. The editor and advisory board selected topics in an attempt to "represent an authoritative treatment of the entire field of management, encompassing all the current theories and functional areas of this vast and growing discipline."
The Diversification strategy and Marketing concept and philosophy essays serve well as examples of the encyclopedia's writing style and focus. The former essay is relatively long, running to eight columns of tightly packed text. It begins with an explanation of diversification in the context of growth strategies and works its way through concentric diversification, conglomerate diversification, diversification strategies, and vertical versus horizontal diversification. Main sections and subsections are separated by eye-friendly areas of white space. The writing style is straightforward and should present no difficulty to beginners or casual browsers. The marketing essay is of the shorter variety and provides more of a summary than an in-depth treatment of its subject. The inclusion of anecdotal examples makes it a pleasure to read. All entries conclude with further reading lists, and the text is complemented by tables, graphs, and other figures.
At $290 for one volume, Encyclopedia of Management is a pretty uptown purchase to consider. Small libraries with limited money to spend will want to make sure they do not already own other management sources that, in aggregate, cover this material. Larger libraries may decide it's worth the cost to have at least one solid, comprehensive print-format source on the reference shelf.
-Art A. Lichtenstein
Product Description:
This new updated and revised edition of Encyclopedia of Management, last published by Van Nostrand Reinhold and is the first new edition in more than 16 years. Following the format of the successful Encyclopedia of Business, the Encyclopedia of Management covers 350 topics in management theories and applications, written by academics and business professionals who have first hand knowledge of the particular topic or essay they are contributing.
All information has been reviewed and edited by the esteemed Dr. Marilyn M. Helms, UC Foundation and Nation Professor of Management and Director of the Institute for Women as Entrepreneurs, at the University of Tennessee at Chattanooga.
Look for topics such as:
Aggregate planning
Benchmarking
Logistics
Diversification strategy
Non-traditional work arrangements
Performance measurement
Productivity measures
Supply chain management

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