Winning with Software: An Executive Strategy | Date: 05 May 2011, 14:50
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Product Description
In Winning With Software, the world's leading expert in software process improvement turns his attention to executives, demonstrating how to transform software development into a powerful competitive advantage -- and revealing the risks of inaction. Watts Humphrey begins by illuminating the central role of software development in virtually every organization -- technical and non-technical alike. He helps executives understand the "operational profile" of their current software development organizations; explains why software projects fail; demonstrates the bottom-line advantages of software quality; and more. Humphrey shows how to set realistic quality goals; explains how to change engineering behavior that leads to suboptimal results; and demonstrates how to build motivated teams. The book concludes with detailed primers on the Personal Software Process (PSP ) and Team Software Process (TSP ), Humphrey's breakthrough solutions for making software quality improvement succeed over the long haul. For all CxO-level executives, line-of-business managers, and IT managers.
From the Back Cover
"Every senior executive needs to read this book."
--Robert Musson Vice President, Business Strategy Cenus Technologies
"An informative book for any business person (not just technologists) who has ever been associated or involved with a software development effort and thought 'there must be a better way!' Watts has provided that better way-- the PSP/TSP, and a great book."
--Roy Kinkaid, Head of Continuous Improvement and Software Quality Assurance, EBS Dealing Resources
Watts Humphrey is the well-known author of methods and models widely used by organizations, teams, and individuals to improve the efficiency and effectiveness of software development. In Winning with Software, he shows corporate executives and senior managers why software is both a business problem and a business opportunity.
"This book is extremely well written and targets the right audience. I plan to buy a copy for each of my executives."
--Kevin J. Berk, Director, Process Improvement, Total Quality Systems
Humphrey, drawing on his own extensive executive and management experience, first demonstrates the critical importance of software to nearly every business, large and small. He then outlines seven steps needed to gain control of a software operation and transform it into a professional, businesslike engineering function. Failure to recognize the importance of software, and to take charge of its development process, runs the risk of damaging the entire business. By contrast, Humphrey relates the substantial benefits real organizations have obtained from such awareness and control, and he concludes with an analysis of the impressive financial returns the recommended transformations typically yield.
"This is a great book that will play a valuable role. It has excellent anecdotes that illustrate the points being made, as well as good examples depicting the problems faced by teams and managers. I look forward to sharing it with my colleagues."
--Steven Sliwa, President & CEO, Insitu Group Inc. and former President of Embry-Riddle University
"The logical approach, the high level explanations, and the application of real-life experiences make the book not only credible but easily understood. If a large number of CEOs don't at least try out the book's concepts, I will be greatly surprised."
--David Webb Software Engineering Project Manager, Hill Air Force Base
0201776391B10232001
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Product Details
* Paperback: 256 pages
* Publisher: Addison-Wesley Professional (December 30, 2001)
* Language: English
* ISBN-10: 0201776391
* ISBN-13: 978-0201776393
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