Vocabulary: Media and Marketplace Words (Vocabulary in Context) - ISBN:1562543962

Vocabulary: Media and Marketplace Words (Vocabulary in Context)

Date: 04 May 2011, 08:08

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Unit Titles: Print Ads and TV Commercials, Electronic Media, Recognizing Propaganda, Consumer Awareness.
In today's media-driven society it is crucial that students understand its vocabulary. This worktext emphasizes self-reliance and consumer awareness. Interesting terms learned in context include: trademark, discount, multimedia, logo, circulation, fad, competition, objectivity and more. Words are exposes and explored in a variety of activies to keep interest high including matching terms, word pairs, scrambled words, and more.

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