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Starting an Online Business For Dummies, 4th Edition
Starting an Online Business For Dummies, 4th Edition
Date: 10 April 2011, 01:30

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Product Description:
* Delivers all the know-how would-be online entrepreneurs need to get their business off the ground, from identifying a market need and choosing a Web hosting service to securing transactions and attracting customers
* The book has been fully revamped with new coverage of setting up Amazon, Yahoo!, and other storefronts; running an eBay business; building profits via affiliate programs and middlemen; improving rankings on Google and other search engines; securing sites with firewalls; monitoring site traffic; and blogging
* Completely updated throughout, with new profiles of successful online businesses, a revised directory of Internet business resources (now available on the book's companion Web site), and the latest on advertising techniques and legal and tax requirements
* Contains helpful examples of businesses that survived the dot-com bust and continue to thrive, plus examples of strategies to avoid
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