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Scenario Planning - Revised and Updated Edition: The Link Between Future and Strategy
Scenario Planning - Revised and Updated Edition: The Link Between Future and Strategy
Date: 23 May 2011, 03:29

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Product Description:
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.

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