Personalized Digital Television: Targeting Programs to Individual Viewers - ISBN:1402021631

Personalized Digital Television: Targeting Programs to Individual Viewers

Date: 15 April 2011, 02:56

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TV viewers today are exposed to overwhelming amounts of information, and challenged by the plethora of interactive functionality provided by current set-top boxes. While there are hundreds of channels with an abundance of programs available, and large amounts of material that can be retrieved from digital video archives and satellite streams, the available meta-information about this content is poor, so that an informed selection of one’s preferred choices is almost impossible. As a result, TV viewers waste a lot of time browsing the available options or end up watching a very limited number of channels.

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