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Mastering Organizational Knowledge Flow: How to Make Knowledge Sharing Work (Wiley and SAS Business Series)
Mastering Organizational Knowledge Flow: How to Make Knowledge Sharing Work (Wiley and SAS Business Series)
Date: 13 April 2011, 08:39

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Product Description
Get your organization's expertise out of its silos and make it flow-with lessons from over a decade of experience
Looking at knowledge management in a holistic way, Mastering Organizational Knowledge Flow: How to Make Knowledge Sharing Work puts the proper emphasis on non-technical issues. As knowledge is deeply connected to humans, the author moves away from the often overused and therefore burned-out term "knowledge management" to the better-suited term "knowledge flow management."
* Provides lessons learned and case studies from real experience
* Discusses key knowledge flow components, success factors and traps, and where to start
Covering topics such as the power of scaling, internal marketing, measuring success, cultural aspects of sharing, and the role of Web2.0, Mastering Organizational Knowledge Flow: How to Make Knowledge Sharing Work allows you to stay up-to-date with today's knowledge flow management, and implement best practices to position your organization to take advantage of all of its assets.
From the Inside Flap
Why do so many organizations struggle with making use of existing knowledge? Why is knowledge sharing—an idea that makes so much sense—so hard to implement? And, why is it not embedded into the everyday practice of every organization if it is so strategic?
With proven ideas for making knowledge sharing a success—as well as insights for why it might not have worked before—Mastering Organizational Knowledge Flow: How to Make Knowledge Sharing Work draws from author and knowledge-management expert Frank Leistner's experiences, lessons learned, examples, and stories, illustrating what works—and what doesn't work—within the organizational knowledge flow.
Holistic, comprehensive, and grounded in practice, this guide focuses specifically on the human side of making knowledge sharing work, with discussions on:
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Pragmatic tips and tricks on initiatives that really work and produce extensive value
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How you can influence the organizational knowledge flow
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What to consider before starting an initiative
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The roles you will or should play during your initiative
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Initiative support, culture, and trust—a recipe for knowledge flow success
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How you can use marketing to start—and sustain—an initiative
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Solutions for avoiding obstacles to knowledge flow
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New ways to look at technology and its role within the knowledge flow
Required reading for knowledge managers, CIOs, CKOs, CEOs, and anyone else faced with making decisions aimed at improving an organization's knowledge flow better, Mastering Organizational Knowledge Flow joins years of real experience with proven techniques to drive real business value from your organization's knowledge flow.
From the Back Cover
Praise for Mastering Organizational Knowledge Flow
How to Make Knowledge Sharing Work
"Frank Leistner knows that the widespread circulation of knowledge among people is the only important aspect of knowledge management. This book is particularly useful for anyone faced with facilitating flows of complex technical knowledge in a global organization. Leistner writes about these topics not in the abstract, but as a very effective practitioner."
—Thomas H. Davenport, President's Distinguished Professor of IT and Management, Babson College
"The approach and insight demonstrated by Frank takes one beyond the overused humdrum technology approaches often associated with knowledge publications. Frank has focused on a practical, human-centered journey that elegantly addresses real-life, day-to-day business requirements in a savvy and holistic manner."
—Frederick Vail, Head, Intellectual Capital Development, E&P, Saudi Aramco
"Mastering Organizational Knowledge Flow is one of the few books I know about knowledge management really worth reading. In an economy increasingly based on knowledge and people, no responsible executive can afford to ignore it."
—Beat Knechtli, Chief Knowledge Officer, PricewaterhouseCoopers, Zurich, Switzerland
"Frank Leistner provides a very savvy guide to the perplexities and possibilities of knowledge flow. He explains practically what he and his colleagues at SAS have learned about sharing, applying, and generating dynamic knowledge. His rich experiences create a map for the rest of us to the creation of significant value for our organizations."
—T.J. Elliott, Chief Learning Officer, Vice President, Strategic Workforce Solutions, ETS
Get your company's know in the flow!
Draw from knowledge-management expert Frank Leistner's breadth of experience and cases to find out what works, and what really doesn't work, in the business world. Take a look inside and you'll find:
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Practical tips and techniques on initiatives with proven success rates
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Case studies and lessons learned that you can put right to work
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Key knowledge-flow components, success factors, and traps
About the Author
Frank Leistner, Chief Knowledge Officer at SAS Institute, is responsible for driving internal knowledge management within SAS via worldwide initiatives. Before coming to SAS, he worked for Siemens-Nixdorf in a United States–Germany liaison role. He has been driving worldwide knowledge management initiatives within SAS since 1997 and has been a participant of the Harvard Graduate School of Education Learning Innovations Laboratory roundtable since 2003.

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