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Green Intentions: Creating a Green Value Stream to Compete and Win
Green Intentions: Creating a Green Value Stream to Compete and Win
Date: 28 April 2011, 05:57

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Green Intentions: Creating a Green Value Stream to Compete and Win
By Brett Wills
* Publisher: Productivity Press
* Number Of Pages: 296
* Publication Date: 2009-07-28
* ISBN-10 / ASIN: 1420089617
* ISBN-13 / EAN: 9781420089615
Product Description:
Developed by a plant manager who experienced first-hand the challenges to going green in a business environment, Green Intentions provides organizations with a simple, straightforward, and practical approach to green—the Green Value Stream (GVS) process—that is as mindful as it is profitable. Based on the highly successful, Lean philosophy, the GVS process shows you how to quickly identify, measure, and minimize the seven green wastes to realize immediate cost savings. With the initial savings from harvesting the low-hanging fruit, organizations will have the support and momentum needed to eliminate each of the green wastes, leading to environmental sustainability and the substantial business benefits that follow, including increased revenues, new customers, employee retention, innovation, and increased shareholder value.
Part I, Going Green shows how the green value stream provides a dynamic, proven, and successful approach to going green. It also defines each of the seven green wastes, explains the overall green value stream process, provides guidance on implementing it in your organization, and shows how to map your green value stream.
Part II, The Seven Green Wastes provides a step-by-step process for minimizing and eliminating each of the seven wastes. It includes real-life examples illustrating the environmental and economic benefits associated with moving toward the elimination of each.
The book also includes:
A Green Dictionary that defines current terms associated with the green movement
Web links and other resources to help you in your journey toward environmental sustainability
An environmental primer that clears through the rhetoric to give you a clear picture of what is going on with the environment and what the end goal of environmental and overall sustainability needs to look like
Summary: Achieving lean and green systems
Rating: 5
Companies that go green benefit from a wide range of competitive advantages, including long-term cost reduction and new commercial opportunities. Today, customers and employees expect - indeed, demand - that organizations improve their environmental practices. The best way to move ahead, according to Brett Wills in this hands-on book, is becoming "lean and green." Wills guides you through the specific steps your firm must take to achieve environmental sustainability. Cleaning up the Earth will require real effort on the part of the business community. getAbstract thinks this manual gives you some helpful ideas on how to get started, and recommends it to executives and operations managers.

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