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From Program to Product: Turning Your Code into a Saleable Product
From Program to Product: Turning Your Code into a Saleable Product
Date: 21 April 2011, 11:45

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This is a great book that I highly recommend for anyone considering creating and selling their own software. While you do not need to be programmer to read this book, it is assumed that you will be working with one--and programmers will get the most out of this book.
Rocky Smolin covers a lot of important, but easy to overlook, topics throughout the entire development process. Some of these topics are avoiding solving problems that don't exist, or not maintaining focus on what your program does, and does best. These are issues that need careful consideration at the beginning of the project and should not be taken lightly.
He also includes interviews with developers who have already gone through a lot of the growing pains associated with developing software for sale. These really bring to light issues that you may have never considered, but are valid nonetheless. For example, how the interviewee handles customer support and pricing models. Very useful stuff.

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