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OReilly.Designing.Web.Navigation.Aug.2007.eBook-BBL
TITLE : Designing Web Navigation: Optimizing the User Experience (Paperback)
AUTHOR : by James Kalbach (Author), Aaron Gustafson (Technical Editor)
PUBLISHER : O'Reilly Media publisher
ISBN : 0596528108
EDITION : 1st
PUB DATE : August 15, 2007
LANGUAGE : English
FORMAT : PDF [ R e l e a s e N o t e s ]
Thoroughly rewritten for today's web environment, this bestselling book
offers a fresh look at a fundamental topic of web site development:
navigation design. Amid all the changes to the Web in the past decade,
and all the hype about Web 2.0 and various "rich" interactive
technologies, the basic problems of creating a good web navigation
system remain. Designing Web Navigation demonstrates that good
navigation is not about technology-it's about the ways people find
information, and how you guide them. Ideal for beginning to
intermediate web designers, managers, other non-designers, and web
development pros looking for another perspective, Designing Web
Navigation offers basic design principles, development techniques and
practical advice, with real-world examples and essential concepts
seamlessly folded in. How does your web site serve your business
objectives? How does it meet a user's needs? You'll learn that
navigation design touches most other aspects of web site development.
This book:
- Provides the foundations of web navigation and offers a framework
for navigation design
- Paints a broad picture of web navigation and basic human information
behavior
- Demonstrates how navigation reflects brand and affects site
credibility
- Helps you understand the problem you're trying to solve before you
set out to design
- Thoroughly reviews the mechanisms and different types of navigation
- Explores "information scent" and "information shape"
- Explains "persuasive" architecture and other design concepts
- Covers special contexts, such as navigation design for web
applications
- Includes an entire chapter on tagging While Designing Web Navigation
focuses on creating navigation systems for large, information-rich sites
serving a business purpose, the principles and techniques in the book
also apply to small sites. Well researched and cited, this book serves
as an excellent reference on the topic, as well as a superb teaching
guide. Each chapter ends with suggested reading and a set of questions
that offer exercises for experiencing the concepts in action

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Designing   Navigation   Experience   Optimizing   User