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Der Online-Shop - Handbuch fur Existenzgrunder - Business-Plan, eShop-Systeme, ePayment, Behorden, Online-Recht, Marketing u.v.m
Der Online-Shop - Handbuch fur Existenzgrunder - Business-Plan, eShop-Systeme, ePayment, Behorden, Online-Recht, Marketing u.v.m
Date: 12 April 2011, 03:55
Bestseller und Standardwerk fur alle, die sich mit einem eigenen Online-Shop selbststandig machen wollen. Werden Sie erfolgreicher Kleinunternehmer im World Wide Web! Dieses Buch bietet Ihnen alles, was Sie brauchen, von den betriebswirtschaftlichen Grundlagen (Existenzgrundung, Businessplan, Controlling, Buroorganisation) uber die technische Abwicklung (IT-Sicherheit, Software-Ubersicht, ePayment-Systeme, Versandlosungen) bis zur optimalen Webseiten-Gestaltung, Suchmaschinen- bzw. Google-Marketing und guten Strategien zur Kundengewinnung. Au?erdem: wichtige Rechtsgrundlagen und die aktuelle Gesetzgebung. Die Buch-CD ist randvoll mit nutzlicher Software und Programm-Erweiterungen. Eine begleitende Website bietet Ihnen taglich Tipps und Informationen.

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