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Data Mining and Business Intelligence: A Guide to Productivity
Data Mining and Business Intelligence: A Guide to Productivity
Date: 04 May 2011, 07:42

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Review
"This book takes the reader on a comprehensive tour through the methods and the tools required to transform data into meaningful information and knowledge." -- Matthew J. Diehl, Global Operations Team Leader, BOC Gases
The authors provide an overview of data mining technology and how it is applied in a business environment. -- Business Horizons, September-October 2001
“Provides an overview of data mining technology and how it is applied in a business environment.” -- Book News, Inc., 4-1-01
Product Description
Data Mining and Business Intelligence: A Guide to Productivity provides an overview of data mining technology and how it is applied in a business environment. It describes the corresponding data mining methodologies that are used to solve a variety of business problems, which enhance firm-level efficiency in a less technical, more managerial style. The book incorporates the data mining process into the spectrum of complementary technologies that together comprise corporate information systems that promote business intelligence. Business intelligence involves the proliferation of value-added information throughout a given enterprise through the use of various applications that promotes efficiency for the firm.
See all Editorial Reviews
Product Details
* Paperback: 180 pages
* Publisher: IGI Global (February 9, 2001)
* Language: English
* ISBN-10: 1930708033
* ISBN-13: 978-1930708037

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