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Business Upgrade: 21 Days to Reignite the Entrepreneurial Spirit in You and Your Team
Business Upgrade: 21 Days to Reignite the Entrepreneurial Spirit in You and Your Team
Date: 28 April 2011, 14:12

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Inspirational guidance on building the entrepreneurial spirit in any enterprise
In Business Upgrade, well-known trainer and consultant on entrepreneurialism Richard Parkes Cordock shows readers how to reinvigorate their company by developing entrepreneurial spirit in-house. Based on his extensive experience with successful entrepreneurs, this practical, inspirational guide shows business leaders how to apply the mindset and independent spirit of the entrepreneur to the corporate environment.
Richard Parkes Cordock (Bath, UK) is the creator of the Millionaire MBA(TM) program and a consultant and trainer on the subject of entrepreneurialism.
From the Inside Flap
If you believe one person can make a difference, shouldn’t that one person be you?
Whilst some companies are able to stay close to their entrepreneurial roots, most do not. This is a major challenge as it is invariably those entrepreneurial beginnings that make a business great in the first place. Too often they are lost in the mire of corporate inefficiency. Passion is swapped for process. Systems replace energy and ideas. Complacency wins over competence. Businesses begin to stagnate and wonder why. What businesses must learn to do is stay as close as possible to the fundamental set of ideas that first made them successful.
Richard Parkes Cordock’s first boo, Millionaire Upgrade introduced the I BELIEVE model to those ready to learn the secrets of being a successful entrepreneur. Now in the follow-up story we see how corporations and businesses of all sizes simply cannot afford to disregard the principles of great entrepreneurship if they want their company to sustain growth and success.
Join Lucy as she begins her voyage of discovery through the apathy of Amroze Technology and beings the process of re-igniting the entrepreneurial fire that is threatening to burn itself out. Could this be your business? If so, it’s time to do something about it!

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